19&20 MARS 2019
Paris porte de versailles Hall 7.1


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Enjoy a 360° overview of innovations!

Do you want to go deeper into exploring innovations and analysing trends? M.A.D.E. offers 90-minute guided tours that take you through a selection of the most outstanding innovations, led by experts from NutriMarketing!

Healthy, Organic, Design, Epicure, Naturalness, Nutrition, Origin, Usage ... Learn about and draw inspiration from the top current trends by exploring the innovations entered in the M.A.D.E. Awards or spotted at the booths, as well as those already commercialised by international retailers!

The Innovation Tours are the ideal way not to miss any innovations!


The goal?

Enable you to analyse and understand consumption trends, while exploring the latest innovations displayed by the exhibitors.


Our experts compile an analysis of the market and its growth perspectives based on the needs of consumers, then guide you through a selection of 15 outstanding innovations.

Practical information

Starting point for the Innovation Tours

In the Trends Area located at the entrance of the exhibition, part of the Walk of Fame

Book your spot!

The Innovation Tours are open to all visitors looking for new, original products and trends. However, as the number of places is limited, registration is required. For inquiries or registration, please fill out the form below.

More options

Would you like to organise an Innovation Tour for several members of your team?

Contact us!

Innovation Tours M.A.D.E., a good dose of inspiration

6 Phygital Food Tours, with Sophie de Reynal, NutriMarketing

  • New mobility (snacking, drinkification, nomadism, e-commerce, conversational commerce...)
  • Nouvelles consommations (sensorielle, collaborative, premium, flexitarisme, transition nutritionnelle, IA, connectée, food tech, green food…)

NEW: 2 Packaging Tours, with Fabrice Peltier

Exploration of a new selection of innovative and inspiring packaging, with Fabrice Peltier, designer and packaging expert.

Lock your agenda and book your place!
Attention, the number of places is limited! Registration below

Tuesday, March 19

  • 10am: New Consumption
  • 12pm: New Mobility
  • 3pm: New Consumption
  • 4pm: Innovations in Packaging
  • 17h30 : New Mobility

Wednesday, March 20

  • 10am: New Consumption
  • 12pm: New Mobility
  • 14h30 : Innovations in Packaging

In practice at the salon
The departure of the Innovation Tours takes place at the level of the Wall of Trends, at the entrance of the show, in the continuity of the Allée des Découvertes